Among the list of 5 opportunities in enterprise infrastructure was application monitoring. Followers of our industry news segments and blogs have noticed this trend for awhile. It is now a mainstream business concern as technolical complexity make application delivery more difficult:
Application performance monitoring: Enterprises need to correlate performance data, business metrics, and log data across a single application and all their applications across all of their cloud vendors. APM needs to move to the cloud and needs predictive analytics to monitor and avoid negative business impact.
You can read more here: 5 Opportunities In Enterprise Infrastructure For 2013: Application Monitoring