5 Steps to Improve Customer Experience Management

Improving your business’s customer experience management is vital to future success, regardless of the industry. Which firms are actually making headway though? This survey has some interesting results:

Based on a global survey of more than 1,300 senior executives, Oracle’s “Global Insights on Succeeding in the Customer Experience Era” report finds that 97% agree that customer experience (CX) is critical to success and 93% say their firms have made it a top-three priority over the next two years. Yet only 37% say they have CX initiatives in progress, and only 20% consider their programs to be advanced.

You can read more here: 5 Steps to Improve Customer Experience Management

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