As the CIO’s job continues to evolve, Eric Berridge suggests that CIOs become Chief Interaction Officers, emphasizing what they do with information rather than the information itself. He also notes the importance of ensuring a positive end user experience as a key CIO priority:
Nearly 90% of CEOs rank customer engagement as their primary initiative. To thrive, CIOs must be customer-obsessed — or rather, obsessed with equipping their people with a quasi-psychic power to anticipate customers’ needs. CIOs must focus like a laser on orienting people, processes, and technologies around the customer, whose opinion will soon count more than the manager’s in day-to-day decisions.